Why you might rather hand it over to a professional

This blog site is all about helping you to writing your own marketing campaigns, websites, blogs, brochures, newsletters and more.

There comes a time though when you might prefer to call on a professional.

That's because a seasoned professional has experience of a wide range of businesses, markets, customers and the skills to create words that really sell a business.

By investing in professional help you are:
- focusing your time on your own core business
- bringing in expertise that you may not have
- making yourself accountable to someone else to get your marketing done and out there

On the other hand, the cost of professional help can be confusing. Is it by the hour - and if so how many hours will you need? What's included? What are you expected to do? How long will it all take?

To give you a clear picture of what you can expect, I'm developing a series of packages for smaller businesses.

First up is a service called Review and Refresh for the content of your website. Once you've been in business a while the chances are you'll be more aware of who your ideal market is and want to reassess your marketing to reach them more easily. With this package we'll work together to examine who that market is and how you can answer their needs and desires. And then I'll create content to fit into your current design of up to five pages or any new design you're planning.

That's just one option. If you've a website that's larger than five pages, we can cost that for you without any commitment.

And I'll be developing easy-to-understand packages for newsletters and more over time. Don't let the fact that the package isn't already there stop you talking to me about your marketing writing though. Drop me a line to start the ball rolling at kathy@wrightwell.com.

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